Company A was able to make their facility management twice efficient and thereby reduced the operational costs by 10% and reduced the number of staffs from 10 to 6.
Company A is a prominent exhibition organizer based in Dubai, having several exhibition venues throughout the country. The company helps other businesses and organizations to host exhibitions, conferences, and other events. By facilitating the required human resources, amenities, travel facilities, seminar halls, exhibition booths etc, the company offers end to end support for conducting exhibitions and other events.
Due to several inefficiencies in handling the operations, company A was losing a major part from its profits for mishandled activities and improper resource allocation. The major factors which resulted in the profit loss are as follows;
Three security guards were dedicated to observing the live video stream from the CCTV cameras to identify security threats, facility requirements etc. However, the guards frequently miss out to identify actionable items.
20 to 30 employees were required to monitor the crowd and facilitate arrangements required by the crowd at different venues within the premises.
Identification of recurrent visitors was not possible. In some scenarios, recurrent visitors caused considerable profit loss to the company. Such as distributing take-away kits etc. Moreover, incentivizing recurrent visitors can help increase the customer retention rate but since the identification of recurrent visitors was not possible, the company could not optimize their operations to make more profit.
Real-time data about the events and exhibitions were not available. Managers have to wait hours to get data such as total participation, facilities requirement etc
Resource management was hard because of the lack of data about the crowd traffic. For example, a washroom has to be cleaned once every 30 people use the washroom. However, the inability to track the usage count, resource management was not efficient.
Emotyx is an AI-powered video analytics suite that delivers actionable insights from real-world video. It offers a digital brain to the CCTV infrastructure of an organization to help them ‘see’ opportunities to optimize their operations or to do more sales. Emotyx uses computer vision technology and a patent pending machine learning algorithm to detect customer traffic, abnormal events, customer emotions, in premise user journey tracking etc from real-time videos. Emotyx suite can be customised according to specific needs of an organization for real-time tracking of aforesaid events to help the organization to improve their business operations.
Considering the offered benefits, Company A decided to implement Emotyx on their business premises. The software was plugged into the existing CCTV infrastructure of the company without altering the existing surveillance mechanism.
Emotyx facilitated efficient security surveillance for the company. The feeds from the CCTV cameras are analyzed by the Emotyx’s machine learning algorithm to identify security threats and take appropriate actions such as notifying the nearby security guard.
Emotyx’s crowd analytics monitored the movement of the crowd in the premises and displayed data such as the total number of people present, arrived, left, total employees present in the venue, region of high and low traffic, occupancy details of halls, booths etc. Management was able to take data-driven decisions for the arrangements of facilities.
Emotyx facilitated the identification of recurrent visitors attending the exhibitions. Management was able to reward/block recurrent visitors based on the nature of the exhibitions and potential implications.
Emotyx made resource management very easy for the management team. Management was able to automate many of the orders for various processes.
Below is a detailed breakdown of the process followed by Company A
Company A realized that their business operations are not efficient. Many of their business processes resulted in mismanagement of facilities and improper resource allocation. A major part of the company’s profits werelost due to inefficient processes.
Company A shared their problem statement with Accubits. An expert team of solution architects and business analysts conducted a study to analyze the problem statements, technical feasibility and proposed a few options using cutting edge technologies to solve these problems. Each option accompanied details such as the cost to implement, estimated benefits, requirements for implementation etc.
Considering different parameters such as ETA for deployment, project requirements from the company etc, Company A opted to integrate Emotyx to their business.
A proof of concept (POC) was developed using three CCTV cameras and the management team observed the results from the POC. The POC system delivered insights which directly helped to solve selected problems faced by the company.
Upon successful verification of the POC, a fully fledged solution was developed.
By the implementation of emotyx, company A was able to reduce the operational costs by 10% and Reduced the number of staffs from 10 to 6